Mission Statement

Established in 1977, the Gold Wing Road Riders Association provides an atmosphere for fun, safety, and knowledge to Gold Wing & Valkyrie motorcycle owners.

Our Vision

GWRRA (Gold Wing Road Riders Association) is a leader of associational organizations, respected by its Members as well as its competitors and the communities it operates within. GWRRA strives to offer the highest quality service to its Members. GWRRA is a family-oriented, non-religious, non-political association comprised of owners of Honda Gold Wing and Valkyrie Motorcycles as well as non-Gold Wing owners, our Associate Members. GWRRA provides a culture which fosters Members with shared values, team concepts and camaraderie. This culture also provides its Members with opportunities for personal development and achievement. GWRRA’s divisions work harmoniously as a team to increase the membership base by creating an atmosphere that provides fun, promotes safety, heightens knowledge, and by offering a full range of desirable services and benefits for its Members.

Our Core Values

EXCELLENCE  Our quest for excellence includes an abiding pride in our Association CHARACTER Honesty, integrity and commitment are the key character elements in developing trust and respect within our Association. FOCUS Our focus is to meet the needs of our Members and provide leadership through our Officers and staff. ATTITUDE Our Officers and staff maintain a positive, enthusiastic and creative attitude in their approach of providing  atmosphere for fun, safety and knowledge. FAIRNESS The resolution of any issue should stand the test of “is it fair?” COMMUNICATIONS The more we share information and commmunicate about goals, values, measures and rewards, the more effective we can be as individuals and as Members of the Association. TEAMWORK           Teamwork is the ability to work together toward our common vision. It is our ability to direct individual accomplishment toward Association objectives. It is the fuel that allows all of us to achieve exceptional results. TRAINING Well-trained Officers and staff will provide improved Member services and create increased position satisfaction. QUALITY To be the best we can be and to hold the Members in highest esteem and respect will guarantee the quality of our Association.